Only Low Prices
Nordic gas station St1 is going against the grain. In their latest campaign, they decided to promote their disadvantages. In one of the tv spots we get to follow a woman trying to escape a bear. She runs to a St1 station in desperate need of help, only to realize it's unmanned. The other tv spot highlights the lack of toilets at their unmanned fuel stations with the help from a grumpy old man.
Fredrik Sundqvist